Dairy brand Amul India has celebrated Indian comedian Vir Das’s Emmy win with a doodle and a playful caption that puns on the name of the award given for excellence in American and international TV shows.

Amul’s latest Instagram post shows the Amul mascot, who looks like the Emmy-winning comedian, holding his trophy. “Our Emmynent Comedian” is written across the picture. The heartwarming picture comes with the caption “#Amul Topical: Vir Das wins prestigious award!”

Das, who received the prestigious award for his Netflix stand-up special Vir Das: Landing in the Best Comedy category, wasted no time in expressing his ecstasy at becoming the subject of Amul’s doodle. “Wow. BRB. Crying ,” the comedian posted on X, quoting Amul’s tweet.

The comedian posted another tweet reacting to Amul’s doodle. “Didn’t cry about the Emmy. Saw this. Teared up. To come home to something like this, for someone like me. Thank you ,” Das wrote alongside the poster.

Reflecting on his Emmy win, Das hoped “we all just get sillier and continue to be fools" in a virtual interview with PTI after returning home on Wednesday.

"An award is a gift and recognition of laughter. In my speech, I made sure to thank the Indian people for their laughter. I said it was the soundtrack to my life, ”he added.

Vir Das: Landing is Das’s fourth special with Netflix.

Known for films such as Go Goa Gone, Delhi Belly and Love Aaj Kal, the comedian has several acting projects lined up for 2024, including a co-directed feature set to go on the floor in February.